We VotedWe Voted

We sell basicgreat household products to make money to defeat right-wing politicians.

bottles of We Voted brand cleaning supplies
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"It's like Newman's Own but for pissed off progressives."
“For too long corporations have been pouring vast sums of money into extreme right-wing politics. I’m proud to support We Voted® and its goal of leveling the playing field on behalf of our shared progressive ideals.”
Ai-Jen Poo, Longtime activist & advocate for social justice

Ai-Jen Poo

Longtime activist & advocate for social justice

Terrible right-wing leaders

Let’s face facts - there is no greater threat to our country and planet than these assholes staying in power. On every single issue they are cynical, irresponsible and downright awful.

Terrible right-wing politicians

…and the friendly household brands that support them.

But how can we possibly expect to defeat these assholes when literally every day we buy products made by companies that are bankrolling them? They can’t hide from the facts. Check out opensecrets.org to learn more.

Houshold products that support terrible right-wing politicians
Disappointed woman thinking 'Seriously Mrs. Meyer? WTF?'

So our plan is to beat them at their own game.

We Voted® is a different kind of company. It was started with the singular goal of raising money to defeat terrible right-wing politicians and drive them out of our government.

Bar of We Voted soap

Literally half of our profits go directly to the cause of driving the bastards out of office.

Learn more

We Voted Super PAC pin

Every month you'll
get a box like this.

cardboard box with We Voted branding
Open box containing We Voted brand cleaning supplies

The Basics

Available to pre-buy now via our Indiegogo campaign

$25 / Month

It contains hand soap, dish soap, laundry detergent pods and kitchen garbage bags.

  • All Natural
  • Made in the USA
  • Recycled Packaging
  • Ethically Sourced

The Full Line

(Available Fall 2019)

Our full line of high quality all natural home products will be available Fall 2019.

  • Dish soap
  • Hand soap
  • Laundry & Dishwasher pods
  • 13 & 30 gallon garbage bags
  • Multi-purpose & glass cleaners
  • Water wipes
An arrangement of We Voted brand cleaning supplies
Woman typing on a cell phone thinking 'Sign me up!'

Get involved.

We Voted® is growing every day. We’re looking for talented people to join our team and help make a difference. If you’re interested in joining our team send us an email. We’d love to hear from you.

Hand holding a bullhorn

We really need your help.

This project is a labor of love. We’ve funded it so far with our own money and some generous contributions. Please consider contributing to our IndieGoGo campaign. You’ll get some GREAT products and even some sweet We Voted® swag!

Tote bag with We Voted branding
Paper cartons of We Voted brand cleaning supplies

A note about plastic.

We hate plastic. It gives us no joy that the first offering of We Voted® products are packaged in plastic.

We’ve done a ton of research to find better solutions. Many of the alternatives currently available like eco-plastics and compostable plastics are highly misleading and are not a material improvement. Using them would be virtue signaling, and that’s not our thing.

What we’re doing is looking for real alternatives. Over the coming months we’ll be testing a variety of solutions and asking our customers to weigh in. We look forward to hearing from you.


How do we know where the money is going?

We’re committed to 100% transparency and we’ll post everything on our website. But basically your money will be going to run ads targeting right-wing politicians running for office.

In the long run we have a bigger dream for We Voted®. Running attack ads against Republicans can only do so much. The hard truth is that for the last 30 years the Right has taken huge amounts of money from big corporations and built an elaborate network of organizations like the Federalist Society, the Club for Growth and the American Legal Exchange Council (ALEC) which are a big part of where its power comes from. Eventually we hope We Voted® can help raise money to fund these kinds of organizations on the Left.

Which candidates will you target?

We’ll make decisions opportunistically while maximizing the impact at both the national and state levels. Right now we believe investing in purple state Senate elections is the smartest move. But that may change in the coming months and certainly in the coming years.

What do you guys know about making high quality products?

This is going to really shock you, but most of the companies making soaps are using formulations that have been around for a hundred years. The innovative stuff happening in the world of soaps and cleaners has to do with using plant extracts like thymol which is an extract from the herb thyme. Anyway, we’re synthesizing all-natural old-school formulations with some of these newer plant-based additives to make some great products. They are simple, high quality and all-natural.

How is this legal?

Great question. First of all, it shouldn’t be. But it is. We are a for-profit California C-Corporation. Totally legal. As a company we are committed to pouring half of our profits into our super PAC. Totally legal. And that super PAC will run targeted political ads aimed at throwing corrupt right-wing monsters out of office. Totally legal.

The funny part is that we’re doing exactly what pretty much every other corporation in America is doing… We’re just being transparent about it.

Why did you choose to sell these kinds of products?

The truth is that we chose these kinds of products because they’re fairly easy to manufacture at a high quality. Down the road we hope to expand this business into many other product categories. Right now you are more than likely subscribed to a mobile phone carrier that gives HUGE money to Republicans. We believe progressives should have an alternative.

You're selling products in plastic bottles, wtf?

It’s true. Sadly the supply chains aren’t really there yet to provide eco-friendly packaging for these kinds of products at a cost that would make this project viable.

We’re working on better solutions. First of all eco-plastics are promising but many of the supposedly recyclable plastics aren’t as they seem. We’re exploring lots of alternatives and all we can say is that we’ll get better.

More than likely we will get to a place where we are providing our customers with refillable bottles and sending out our liquid products in milk cartons made of paper. But that’ll happen next year.

Aren't you hypocrites? Isn't putting more money into politics just going to make things worse?

First of all, it’s hard to imagine things getting much worse. Second of all, all we’re doing is fighting fire with fire. Corporate America already bankrolls the Right. All we’re doing is trying to help fight back. And further, if the courts overturned Citizens United and made what we’re doing illegal, we would shut We Voted® down and dance in the streets.

Who are you? How can we trust you?

Fair questions. We are just ordinary pissed off progressives who decided to do something. You can follow everything we’re doing on our social media pages. If you have more questions, ask us in the comments and we’ll answer.

Are all household products really engaged in the kind of right wing politics that you claim?

Yes and no. We did a lot of research. First off, Dr. Bronner’s (as best we can tell) walks on water. But generally all the bigger ones are dirty. Even if they claim they’re not they are laundering the money through lobbying firms and trade organizations that do the dirty work.

Their PR firms will say things like: We give money to leaders from both parties to make sure that the interests of our shareholders blah blah blah. It’s bullshit. The only correct amount of money to give to politicians in bed with the gun lobby is ZERO. The only correct amount of money to give to politicians who are ok with separating migrant kids from their mothers is ZERO. I’m getting pissed off just writing this.

Isn't this just a drop in the bucket?

First of all, it doesn’t have to be. If we can convince a million people to join in on this it will create an earthquake in American politics. And that’s obviously our goal. But it sure would be nice if the corporations that are underwriting all of these terrible politicians got shamed into turning off the faucet. We have no illusions about the scale of this problem. But it’s too important not to try.

What's the deal with these products?

We are committed to manufacturing and selling safe all-natural products. Currently we are making our products in Illinois at a small family run facility. As we expand our product line we are committed to making goods our customers will love. We will always work our hardest to exceed your expectations.